Steve Connelly Interview on Newstalk

Steve Connelly, Founder & President of Connelly Partners sat down with Newstalk FM to discuss the future of advertising, why Dublin is now the technology capital of Europe, how Ireland and the United States differ, and why it’s so much more important to make a customer smile than make them laugh. “We’re gonna be more relevant. In the next decade, creativity is gonna make a comeback. Humanity is gonna make a comeback. Humans have been devalued. We’re making a comeback.”  Steve provides a window into the Connelly Partners way of doing things (and why it might not be for everyone), how the Boston office is helping to create the next generation of great marketers, and what types of brands are going to be relevant in 10 years time.

Listen to the full interview here: