American Tourister | Connelly Partners Dublin

The Brief

American Tourister needed a brand campaign that would embody their unique attitude while keeping their product at the heart of the concept. The result was Fun Never Gets Old: a brand platform that embraced the timeless joy of travel, allowing our client to leverage 80+ years of iconic heritage with a youthful look toward the future.

We launched with a digital campaign including eye-catching :15 sec videos, brand-building content partnerships, web banners and social media.

Stat Long Fact Row

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  "stat_title": "audience views of our :15 video content: ",
  "stat_number_unit": "9M"
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 "fact": {
  "fact_title": "client quote: ",
  "fact_content": [
   {
    "fact_text": "\"The campaign provided a platform for our luggage to take on personalities which was different from how any other luggage brand was communicating.\" - Stephanie Goldman | Sr. Director, Brand Communications",
    "fact_link": null,
    "fact_link_supporting_text": null
   }
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 }
}

audience views of our :15 video content:

client quote:

"The campaign provided a platform for our luggage to take on personalities which was different from how any other luggage brand was communicating." - Stephanie Goldman | Sr. Director, Brand Communications

Fun never gets old.

The Brief

audience views of our :15 video content:

client quote:

"The campaign provided a platform for our luggage to take on personalities which was different from how any other luggage brand was communicating." - Stephanie Goldman | Sr. Director, Brand Communications

Expressway

Samsonite